In the middle of Holly and Stephen's Saturday Showdown was an advert for McDonalds ending with them saying "run around and keep active for at least an hour a day"
http://www.mcdonalds.co.uk/asp/ourfood/asp/ff_interactive.asp
An average Happy Meal equals 1105 Kcals.
Running around for an hour equals 472 Kcals.
Not to mention SJP perfume advert for kids?!?
Perfume costs about 30pounds for a bottle. I would have had to save for 6 whole months in order to be able to buy that when I was a kid, not to mention the fact that
a) why would I want to wear perfume to school?
b) my parents would never have let me buy something so stupid with my hard earned money (vacuuming and washing up)